TY - GEN
T1 - Tour Operators and their Influence on Overall Tourist Satisfaction
T2 - International Tourism, Hospitality and Gastronomy Congress, ITHGC 2022
AU - Asencio, Patricia Mabel Morales
AU - Esparza-Huamanchumo, Rosse Marie
AU - Cordova-Buiza, Franklin
AU - Luna, Valeria Gabriela Lévano
N1 - Publisher Copyright:
© The Author(s), under exclusive license to Springer Nature Switzerland AG 2025.
PY - 2025
Y1 - 2025
N2 - This research aims to determine how the role of tour operators contributes to the achievement of customer satisfaction through the management and quality of tourism services. The research has a quantitative approach; online surveys were conducted for tour operators and customers who used the services of travel agencies in the city of Trujillo - Peru, in the first quarter of the year 2020. The sample consisted of 5 specialized tour operators and 223 customers to determine the role of tour operators in their advisory and production functions. It is concluded that the correct development of the management and application of Tour Operators’ roles have a positive impact on customer satisfaction and, by default, on business profitability.
AB - This research aims to determine how the role of tour operators contributes to the achievement of customer satisfaction through the management and quality of tourism services. The research has a quantitative approach; online surveys were conducted for tour operators and customers who used the services of travel agencies in the city of Trujillo - Peru, in the first quarter of the year 2020. The sample consisted of 5 specialized tour operators and 223 customers to determine the role of tour operators in their advisory and production functions. It is concluded that the correct development of the management and application of Tour Operators’ roles have a positive impact on customer satisfaction and, by default, on business profitability.
KW - customer satisfaction
KW - management
KW - service quality
KW - Tour Operator
UR - https://www.scopus.com/pages/publications/105013020706
U2 - 10.1007/978-3-031-93550-3_7
DO - 10.1007/978-3-031-93550-3_7
M3 - Contribución a la conferencia
AN - SCOPUS:105013020706
SN - 9783031935497
T3 - Lecture Notes in Networks and Systems
SP - 63
EP - 74
BT - Trends in the ICTs Toward Tourism, Hospitality and Gastronomy
A2 - Mejía, Jezreel
A2 - Cardona Reyes, Hector
A2 - Álvarez-García, José
A2 - del Río-Rama, María de la Cruz
A2 - Esparza-Huamanchumo, Rosse Marie
PB - Springer Science and Business Media Deutschland GmbH
Y2 - 27 October 2022 through 28 October 2022
ER -