Devenir teórico-práctico del Marketing social en el cambio de comportamiento de ciudadanos en la era actual

Translated title of the contribution: Theoretical-practical development of social Marketing in the change of behavior of citizens in the current era

Africa Calanchez Urribarri*, Jorge Cardich, Karla Blas Chávez, Claudio Huamán de los Heros

*Corresponding author for this work

Research output: Contribution to journal › Article › peer-review

9 Scopus citations

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Social Sciences