Marketing experiencial y el valor de marca en una empresa del sector gastronómico

Translated title of the contribution: Experiential Marketing and Brand Value in a Company in the Gastronomic Sector

Diana Makarena Barboza Seclén, María Del Pilar Miranda Guerra, Cristhian Paul Cespedes Ortiz, Rosse Marie Esparza Huamanchumo

Research output: Contribution to journalArticlepeer-review

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