Vasquez-Parraga, A. Z.,
Pham, N.,
Sahagun, M.,
Guinez, N.,
Mellado, C. &
Goni-Avila, N.,
2019,
Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer Nature,
p. 557-558 2 p. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).
Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review